DC Studios skipped final yr’s San Diego Comic-Con, however Superman was in the midst of capturing, and solely Creature Commandos was in energetic manufacturing. That allowed Marvel Studios to steal the present with a splashy panel, concluding with the reveal that Robert Downey Jr. would play the MCU’s Physician Doom within the subsequent Avengers motion pictures.
Captain America: Courageous New World and Thunderbolts* had been additionally highlighted, however each underperformed earlier this yr. That raises an necessary query: Is it price a studio’s money and time to make its presence felt in Corridor H?
The Wrap experiences that Marvel Studios, Lucasfilm, Warner Bros./DC Studios, Legendary, Sony, Lionsgate, and Paramount have all determined to forgo holding movie panels in San Diego later this month. Unsurprisingly, all of it comes right down to timing and cash.
Superman and The Improbable 4: First Steps each arrive in theaters earlier than Comic-Con, and neither Marvel Studios nor DC Studios has one other main film set for launch till the second half of 2026. It thereby makes little sense to advertise both of them in Corridor H.
“I feel it’s costly to go and laborious for motion pictures to essentially pop there now and transfer the needle,” one prime advertising govt advised the commerce. “It used to really feel like a should.”
A fundamental Corridor H presentation that includes unique footage and appearances from actors and filmmakers can value “a whole bunch of hundreds of {dollars}” based on one insider, particularly when expertise charges, journey, lodging and manufacturing bills are factored in.
When it is an enormous Marvel Studios panel with a number of A-Listers, these figures rise considerably. “For the larger stars, it will get actually, actually costly,” a second advertising govt mentioned, explaining that hair, make-up, styling and first-class lodging can add a whole bunch of hundreds of {dollars} extra to the invoice.
DC Studios is bringing Peacemaker season 2 to the occasion, however because the report notes, it is a “puzzling” resolution to not spotlight the broader DCU given the rebooted franchise’s infancy. Nevertheless, the positioning has discovered that Supergirl will probably be featured at a fall conference, probably New York Comedian Con, in October.
There will probably be some treats for followers. Common Photos is bringing two motion pictures to Corridor H, and Amazon MGM Studios plans to place the highlight on Undertaking Hail Mary. Disney and twentieth Century Studios, in the meantime, will maintain panels for TRON: Ares and Predator: Badlands.
For what it is price, the organisers behind Comic-Con aren’t too fearful that that is one other version of the annual occasion unlikely to make many headlines.
“Whereas we hope each studio or community may attend yearly, we all know that may’t all the time be the case,” mentioned David Glanzer, chief communications and technique officer for San Diego Comedian Conference. “And if there are some who can’t make it this yr, we’ll be right here in 2026 and eagerly await their return.”
We expect some huge information to move our method out of Comic-Con, so ensure you hold checking again right here for the newest updates.